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B2B marketing blog posts by David Kamm of iBeam Marketing Consulting Services in Ann Arbor, Michigan. Read more about B2B marketing topics here.

 

SharpSpring Marketing Automation Reviews and Alternatives

sharpspring intro demo alternatives
Affordable Marketing Tools for SMBs and Agencies   Learn about SharpSpring and why it’s a strong option for your marketing automation software needs.  Includes overview videos and feature highlights, agency and end-user customer insights, pricing details and comparisons, and competing alternatives to consider. Last Updated: Apr 22, 2020 Article Contents What are Marketing Automation Platforms? Helping … Read more
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Visual Visitor Overview and Alternatives

visual visitor product introduction and competitors
Product Introduction and Highlights, Plus Competitors to Consider This post introduces Visual Visitor as a good option for businesses seeking to identify and track the companies visiting their websites.   Includes a brief vendor overview video, product highlights and insights, and other software alternatives for generating B2B sales leads based on website visitor traffic. Last Updated: … Read more
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Marketing Automation Options for Digital Agencies

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Automation Platforms Help Marketing Agencies Thrive   Marketing Automation software helps many digital agencies win new accounts and build long-term client relationships. This post explains why and how, along with leading automation software options for agencies to consider.  Last Updated: Apr 4, 2020 Article Contents Introduction Competing to Win and Retain Marketing Clients Digital marketing agencies … Read more
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Marketing Automation and Website Visitor Tracking

marketing automation for B2B lead generation
An Important Feature for B2B Sales Lead Generation Which Marketing Automation platforms offer website visitor identification and tracking features? How do they compare against dedicated software tools built just for this purpose? This post summarizes some of my findings, along with thoughts on choosing the best visitor tracking approach for B2B marketing and sales teams. … Read more
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Google Analytics and Website Visitor Tracking

google analytics vs website visitor tracking tools
Comparing Google Analytics and B2B Website Visitor Identification Tools     How does Google Analytics compare with other software tools designed specifically to help identify and track visitors on B2B websites?  This post summarizes main product features, similarities, and differences to help B2B marketing and sales teams understand how these software tools help improve lead generation. Last … Read more
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